π² Now with birthday texts Β· the marketing platform disguised as a party
Birthday Sprinkle turns birthdays β and half-birthdays, anniversaries, and slow Tuesdays β into booked tables and busy registers. On the morning that matters, your gift lands two ways β a branded email and a text message β and every redeemed party is tracked to the penny. Restaurants, salons, gyms, boutiques, coffee shops β if you have customers, they have birthdays.
Two months free. If you don't love it, cancel β we're betting you will.
Launching across San Diego County β restaurants, cafΓ©s, salons, gyms & more
How it works
Upload your logo β we pull your colors out of it and your club page builds itself in front of you. Pick a gift from templates engineered to bring a group, not just a guest. Set a monthly cap so you always control cost.
QR tents for your tables or counter, plus a link for your bio. Customers join in 20 seconds β then the network effect kicks in: members joining nearby clubs get offered yours too. Every signup anywhere grows everyone's list.
Each gift is a one-time code scanned from any phone. Your dashboard shows signups, sends, opens β and redeemed parties with real dollars. You'll never wonder what the subscription bought.
The full toolkit
Everything below ships with your club β no agency, no designer, no blank screens. You approve; the platform does the rest.
π² New Β· birthday texts, built in
The morning of every birthday, your gift also lands as a text β tapped on the spot, walked through your door that night. Go ahead, fire the exact one your customers get:
Opt-in only Β· STOP honored instantly Β· TCPA-compliant out of the box
The gift email lands the morning of every member's birthday, a reminder nudges mid-window, and a "last call" goes out before it expires. Dollar-off and bring-the-group templates baked in β the formats the data says win.
Six months later, right when no one else is in their inbox: "It's your half-birthday β that's half a free dessert. We don't make the rules." Twice the visits per member, zero extra acquisition. Toggle per club.
Wedding anniversaries, kids' parties, "one year since your first visit." Same machine, more calendar β each one another guaranteed reason to celebrate at your place.
Apple & Google Wallet passes put the gift where guests can't lose it β and surface it when they're nearby. Email is the invitation; the wallet is the string on their finger.
"Not everyone has a POS. Everyone has customers β and every one of them has a birthday."
Restaurants Β· CafΓ©s Β· Bakeries Β· Salons Β· Barbershops Β· Gyms Β· Boutiques
of birthday emails get opened β vs 17% for regular promos
higher transaction rate than standard campaigns
each signup multiplies across the network with one-tap join-all
days a year of birthday demand β zero seasonality
Email performance: Experian Marketing Services birthday-email studies.
Reach & fill
Once the birthdays are flowing, the same member list becomes your fastest lever for slow nights, new dishes, and quiet Tuesdays.
Capture phone numbers with proper consent ("text my gift to my phone") β we handle registration, quiet hours, instant opt-out, and frequency caps automatically. 98% of texts get read, and every box is checked for you.
Your regulars. Big parties. One-and-dones. Lapsed 90 days. Birthday-this-month. Lives-nearby-but-never-joined. One tap sends the right offer to exactly the right slice β no spreadsheet in sight.
Type a goal β "slow Tuesdays" β and get three ready-to-send campaigns in your voice: subject line, copy, offer math, audience, send time. You tap approve. That's the whole job.
Give Autopilot a monthly gift budget and your slowest night. It picks who to invite and when, then reports back: "3 campaigns, 61 visits." Marketing that runs while you run the floor.
4pm, empty book? One tap texts nearby VIP members: "First 10 club members tonight get a free appetizer." Watch the room fill while your competitor stares at the door.
Proof
"Planning Sofia's dinner" β the organizer shares one RSVP link, you see the party of 7 coming Thursday, and every RSVP becomes a new member. Add prepaid extras β cake waiting, candles lit, prosecco on ice β sold before they even sit down.
After a gift is redeemed: "How was the party?" Happy guests get walked to Google. Unhappy ones come privately to you first. Your rating climbs as a side effect of birthdays.
Not "engagement." Dollars: parties booked, guests brought in, sales rung up. Two taps at redemption capture party size and spend β and your monthly report writes the renewal argument for us.
Pricing
A birthday rarely shows up alone β it's a table of six, a group booking, a gift-shopping trip. Whatever your business, one redeemed birthday covers the whole subscription β and the dashboard counts them for you. Every plan starts with 60 days free: if you don't love it, cancel in two clicks.
The first 15 businesses lock the founding rate: Sprinkles at $39/mo for life (list price $49). We add features and raise prices as we grow β founding members never pay more than the day they joined. Cancel anytime and the rate goes with you.
$49/mo
First 60 days free
$79/mo
First 60 days free
$99/mo
On the roadmap β not yet open
Straight answers
To people you've already captured β it acquires no one new. Birthday Sprinkle brings you members from other businesses' tables, from the join-all network, and from local birthday searches, then proves each one at the register. Keep your POS program; this feeds it.
Not the way we do it. Texting is opt-in only β a guest checks a box and enters their own number, and we timestamp that consent as proof. Every "STOP" is honored instantly and permanently, "HELP" replies automatically, and the whole flow is built to TCPA/CTIA rules so you're compliant without thinking about it. You get the one channel people actually read; your guests stay in full control.
Every gift is a one-time code that dies when scanned. One birthday per member, locked after signup. Offers are with-purchase by default and you set a monthly redemption cap. Abuse is capped by design β not by trusting strangers.
Fast β because birthdays don't wait for a campaign calendar. Roughly 1 in 12 of your customers has a birthday this month, so signups start the day your QR tents hit the counter, gift emails start going out the very next morning, and most businesses see their first redeemed party within the first couple of weeks. The dashboard timestamps every one, so you'll know the exact moment it paid for itself.
The opposite β restraint is the product. Members choose their level (birthday-only, occasional perks, or VIP), and platform-wide frequency caps mean no member ever gets buried, no matter how many clubs they join. That's why the open rates stay outrageous.
There isn't one: every plan is free for your first 60 days. Card on file, and we email you a week before your first charge β no surprises. No contract, no hardware, no setup fee. If the dashboard isn't showing you parties, cancel in two clicks and export your member list on the way out β it's yours, always.
If you have customers, they have birthdays. Salons run "birthday blowout week," gyms run "birthday guest passes," boutiques run "birthday styling gifts." The machine is identical β only the gift changes.
Someone near you has a birthday this week
Ten minutes to build your club. Two months free to prove it β if it doesn't fill tables, cancel. We're betting it will.
Claim your club π